Christmas Products Will Hit Coles Shelves Today

Sleigh it Coles


19 August 2019

Carly Heading

Coles

While Christmas may be a massive four months away, it's never too early to be prepared.

Today, some of our favourite festive treats will be hitting the Coles shelves… yes, we are talking about fruit mince pies!

Product Developer for Coles, Liz da Silva, stated that the change of their release date was because they noticed that majority of the pies sold last year (50.8%) were bought before December.

She said, “People clearly don’t want to wait for a little taste of Christmas, and we believe this season’s pies are the supermarket’s best yet. This year we’ve packed in even more fruit – more than twice as much as last year – inside a melt-in-your-mouth shortcrust pastry.”

Adding, “Being able to resist them until Christmas? Well, that’s a tougher challenge.”

 

She continued, “We’re so proud of these fruit mince pies we just had to let our customers try them as soon as possible – not only to enjoy early, but we know that people like to spread out their costs by buying what products they can further out from the big day.

“And there’s nothing wrong with a little taste of Christmas to help get you through that last little stretch of a long winter.”

The Christmas Fruit Mince Pies are available across the country at Coles now for half dozen pack for just $2!

 

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